.Google's Martin Splitt answered a concern in the search engine optimisation Workplace Hours podcast concerning whether recreating YouTube video content into text message on a web page will be considered reproduce material and also have a bad effect on the websites rankings.Although replicate web content is actually not a damaging ranking aspect, information published on a more reliable site can easily induce the material on the a lot less authoritative site to become outranked. It is actually a legitimate concern to ask because content on an authoritative will definitely out perform the exact same information on a less reliable one.Some in the hunt area pertain to one part of content usurping the positions of another as 'cannibalization' of the page's ranking ability. This is the issue of the person requesting the inquiry.Google's Martin Splitt told the sent question:." If I make a YouTube video and then take that specific text message or web content and also location it on a website page, could Google.com flag that website page or website for replicate web content?".Different Information Media Are Actually Addressed As Separate.Martin Splitt addressed that the 2 types of web content are actually different as well as are going to certainly not be alleviated as the exact same content, thus publishing text message web content drawn out from a video is going to certainly not be actually considered duplicate information.This is his solution:." Zero, one is a video recording and the other one is text content, and that will be actually unique information!".Publishing Extracted Text Coming From Video.Martin applauded the idea of drawing out text message information from a video clip and republishing it as text, noting that some individuals choose to consume material in message type instead of seeing a video. Turning around the flow of content coming from content to sound or even video clip is actually probably certainly not a poor tip likewise since some folks have problem reviewing message content as well as may favor paying attention to it from a video clip or even a podcast style.Martin discussed publishing video recording content in a textual variation:." It is actually also certainly not a poor tip, some consumers (like me) might like a text variation and others may not manage to utilize a video version of the web content from the beginning as a result of data transfer or aesthetic restraints.".Takeaways.The idea behind the question is actually repurposing information and it is actually a really good tip. Browse is much more than Google.com, it's likewise YouTube as well as everywhere people get their audio material, like Spotify. The truth that there is actually no cannibalization of the information in between channels helps make repurposing a viable approach to expanding your content grasp.Pay attention to the podcast at the 8:20 minute mark:.Featured Photo by Shutterstock/Roman Samborskyi.